Whether someone is hungry or simply having midnight
cravings, people regularly choose to turn to pizza. Saucy, cheesy, delicious
pepperoni or cheese pizza always satisfies. At only five dollars, Little
Caesers sells the famous Hot-n-Ready.
The
first Little Caesers was opened on May 8, 1959 and began to prosper soon after
the opening in Michigan (Wikipedia) . Little Caesers menu includes the popular
Pepperoni, Cheese, Supreme, Three-Meat Treats, and Deep-Deep Dish pizzas, all
which vary in price. Extra topppings can be added for an extra dollar. The
prices of the pizza sold at Little Caesers are convenient because they are not
expensive, cheap. Different locations can sell different items as well such as
desserts. Little Caesers does recieve various complaints about selling expired
pizza. This can be fixed by always having fresh pizza, which is the goal for
Little Caesers. Yes, it is difficult to keep up with the abundant amount of
customer who order up to maybe ten or twenty pizzas, but it can be done. Little
Caesers has found methods to have pizza ready without any wait. For example you
can Little Caesers and make a phone order.
There is always someone ready to take a phone order, so you will not be
kept waiting.
Restaurants
or fast food joints must always be finding new way to appeal to customers needs
and wants. Little Caesers advertises using commercials, billboards, and direct
mail. These all provide excellent forms of allowing the company to commuicate
their new offers and promote certain pizzas. For example, the new pretzel crust
pepperoni pizza grew very famous because of the commercials. Also, people
recieve coupons which only allow Little Caesers to make a profit.
As a
Little Caesers employee, I know there are improvements that can be made to the
company to improve their success. For example Little Caesers does an excellent
job having low prices and quick service, but there is only one size pizza (not
including the deep dish,square pizza). There can be more of a variety, such as
medium or small sized pizzas. Therefore, providing more choices for
customers. However Little Caesers does
have friendly customer service, which always leave customers satisfied and
willing to return. The last time I visited Little Caesers I was greeted with a
welcoming smile and am always offered napkins or pepper.
Although
Little Caesers and Dominos are similar pizza chains, they are different in many
ways. For example, Little Caesers only sells one size pizza, a large, where as
Dominos has different sizes. Dominos may
benefit from having different sizes, but they are not available to carry-out
right once you order, unlike Little Caesers.
Little Caesers has pizza ready, at the moment you walk through the
doors. Also, Little Caesers has the advantage of having much lower prices, the
large pepperoni pizza is only five dollars and at Dominos the medium pizza is
$5.99.
Beginng
as a small fast food company and growing to one of the top pizza chains, Little
Caesers continues to climb up the fast food chains. With simple modifications,
Little Caesers can become the top pizza chain in the world.The quick service
and affordable prices will continue to lure more customers into walking into Little Caesers. Overall,
Little Caesers does an outstanding job meeting their requirements. Next time,
you are looking for a well tasting pizza make sure to stop by your local Little
Caesers to purchase a $5.42
14" pepperoni pizza (including tax) . And do not forget to add wings or
bread. You will leave satisfied and with a smile.
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